Posts Tagged: why

The Why? Of Mint

Having encouraged you to reflect on the Why of your practice I have also spent time reflecting on the Why of Mint. There were several logs in the fire that led to the spark that ignited the formation of Mint: The realisation that it can be a lot of work to research and understand the requirements of the Practice Standards particularly in relation to subjects like Safeguarding Children and Health and Safety. The frustration at the unnecessary duplication of effort between every practice taking the time to research and write Continue Reading »

Start with Why?

If you have ever seen Simon Sinek’s inspiring Ted Talk about marketing you will be familiar with the phrase ‘Start with Why’.  He suggests that is the key that makes companies like Apple stand out – look at their marketing it is all about why, not the what and how. Continuing out theme of reflection this month we can ask why? about our practices to help us to focus and reinvigorate our practices. Why? Why did you become an osteopath?  Maybe like so many others you have a story to Continue Reading »